Expanding Private Sector Involvement in Addressing Family Planning Needs of Young People in Egypt: Increasing the use of private sector health facilities for family planning and reproductive health information and service provision for Egyptian youth

USAID/Egypt is supporting the Evidence Project/Population Council Egypt Office to implement a research activity to generate evidence on scalable interventions to expand private sector family planning and reproductive health programming for young Egyptians aged 18-34. The activity is investigating how to increase demand for private family planning services through peer education and social media campaigns that specifically target young people. The project targets young people in factories in Port Said in urban Souhag, both married and single, to “prepare the market”before they get married.